LOCL FOR TOURISM & DESTINATIONS

Destination Performance Platform

Increase Online Visibility and Enhanced Visitor Experience. Programs for rural, metro, and state-level destinations.

Locl Directory Sync
ELEVATE

Attract more visitors with better business listings.

A strong and vibrant Google footprint elevates both the businesses and the destination as a whole in searches performed by both algorithms and humans. Locl makes it easy to achieve results.

FIRST IMPRESSIONS

Google Profiles and online listings are where visitors first encounter a destination.

Locl’s Destination Performance Program educates, equips, and elevates destinations, improves the visitor experience, and provides new visitor consumption insights.

TOP SOURCE OF TRAFFIC
EDUCATE, EQUIP, & EMPOWER

Offer tangible value to partners, hoteliers, and visitors.

Through partnerships with member-based DMOs and chambers of commerce, we offer our expertise and local marketing solution to communities and businesses.
IMPROVED TRIP PLANNING & WAY-FINDING

Accurate, consistent, and compelling listings for better visitor experiences.

Better listings make it easier for visitors to trip plan and have better in-market way-finding experiences.

MEASURE & SUBSTANTIATE

Unique visitor activity insights that substantiate the economic impact of tourism.

Measuring attribution and the economic impact of tourism is challenging. With Locl, DMOs can measure the activity and impact tourism has on their local economy.
DMO DIRECTORY SYNC API

Remove the friction from website listing updates.

Locl’s Directory Sync API automates and streamlines business listing updates on your website, whether you use a proprietary or third-party directory system, or the Google Places API.

Questions? We have answers

A: Locl is your one-stop-shop for all things search. From creating and scheduling Posts on Google Business Profiles to syncing data across today’s top search engines, Locl ensures that you’ll always be where your customers are looking.

A: No. While Google should be a focus for anyone marketing their business, Locl works with today’s top search engines and social media platforms to help you manage every angle of your business.

A: Users can connect their Google, Facebook, and Instagram accounts to gain insights into profile performance and import posts from today’s top social platforms.

A: Connecting your accounts to Locl is easy and only takes about 5 minutes. Just create an account and our tool will take it from there, guiding you through the process of linking your accounts to help get you started on the right foot. If you have any questions, you can contact our team here or by emailing success@locl.io.

A: Locl brings together statistics from Google Analytics, Google Maps, and your Google Business Profile to keep track of your performance. While Google Business Profiles only provide 90 days of analytics, Locl delivers 18 months of data history to help your team measure success over time and track those wins!

A: No. We built Locl as an accessible tool for anyone to use – no marketing experience required. Our Smart To-Do system lets you know when it’s time to share photos, check your business listing information, and respond to reviews to always make sure you’re on the right track.

A: Yes! Locl is perfect for agencies managing a collection of online business listings. Our team works to understand your business, your goals, and find a price that’s right for your needs and your business.

A: If the location is verified, published, active, and meets all other requirements (not a duplicate, not suspended, not disconnected, and not disbaled in GMB), then it will show up in your Locl account within 24 hours.

A: Yes! We have a “Team Member” tool under the “My Account” section. Here you can add team members and choose their permissions level (full access or limited) depending on what accounts you’d like them to manage.

A: No, Locl will never make automatic updates to your business’ location(s). Locl is designed to help you easily manage your online listings, connect with new customers, and grow your business – we will never make unauthorized changes to any customer account.